Build the Relationship
Your website is a lead-generation and brand building tool. It gives your organization the ability to build relationships online and drives business growth.
Your Website Should Have:
- Clean Design
- Easy Navigation
- Clear Description of Products and/or Services
- Analytics
- Blog
- News Room
- Content Management System (CMS)
- Lead Capture
- Calls to Action
- RSS Feeds
- Social Media Integration
- Testimonials
- Personality
- Expert Status
The goal of your site should be to build a relationship with your visitors and generate leads.
