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SEO and SMM Alert- 5/31/13 Edition

Happy Friday!!

I saw this quote in my news feed on Facebook the other day…

You don’t always get what you give, but that doesn’t mean you shouldn’t always give your all”

I have heard it before, but I’m not sure it’s really true…  I truly believer you DO get what you give, and usually tenfold. Sometimes it’s just not as speedy as you like or in the form of what you were expecting.

We recently put out an ad in Inc Magazine for our services and although we have not seen the immediate ROI  that we would have liked (myself, Nick and my father are immediate gratification kind of people), when we talked about the ad not working we forgot that not only do magazines have a shelf life but is there someone that signed up on our mailing list from the ad and just isn’t ready to buy yet or did we potentially get on the radar of a future customer… probably.

With all marketing that you do tracking the ROI is super important, but don’t forget the long-term ROI it may have.

Just like the quote above… it  just may not be an immediate gratification or the ROI that you were thinking.

BTW- have you had a chance to check out my new blog “10 Things to Share on Social Media?” If you’re struggling with your social media business strategy- check it out!

Click Here Now –> 10 Things to Share on Social Media

Enjoy this week’s alert!


Lindsay’s FAV SEO and SMM Alerts- 5/31/13 Edition

Weekly WordPress Plugin:  "Simple Real Estate Pack"

Simple Real Estate Pack is a package of real estate tools and widgets designed specifically for real estate industry blogs and web sites. The plugin includes mortgage and home affordability calculators, closing cost estimator, live mortgage rates, Trulia and ALTOS statistical charts, local schools, business listings from Yelp and Google Maps

11 Checks to Ensure Your Facebook Page is Up-to-Date

How long has it been since you’ve reviewed your Facebook Page? Are you taking advantage of the latest Facebook features?

3 Simple Ways to Measure Your Social Media Results

Are you looking for better ways to measure your social media activities? Do you know if your social media efforts are worthwhile? Social media measurement is one of the most frustrating challenges business face.

News to Know: Google+ Redesign

Google+ Unveils New Design: The new Google+ design "helps you easily explore content as well as dramatically improves your online photo experience to give you crisp, beautiful photos—without the work!"

Creating a Content Marketing Success Plan

When evaluating your success in business, it is an excellent idea to use a checklist to determine where you and your business fall on the success scale. No doubt, you are gathering metrics. A checklist is another valuable tool.

Strengthening Your Twitter Relationships

Twitter continues to be a strong social media contender. Facebook and LinkedIn are still extremely strong and they are constantly introducing new features. However, so is Twitter and people should try to find new and improved ways to connect

Drive Traffic to Your Website from Twitter

Twitter is a great tool for driving traffic to your website and blog. To do this, you create a tweet around a link, writing a message that compels people to click to learn more.