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SEO and SMM Alerts- 4/1/11 Addition

So I thought about doing something clever for April fools… But, I quickly realized that my creative juices have been used up for the week and I came up with nothing… so no April fools jokes here- however… if you think about it Google’s +1 might have been an April fools joke released two days early…

What is Google’s +1- well it’s Google’s attempt to make search results more relevant.

You can read more here ==> Google’s +1

First of all, the name is dumb… but even once I get past that- and although it’s not completely fully function yet- the tests that I ran yesterday don’t excite me.

The REAL problem I see here is if my network is going to influence me because I see that a good friend of mine "+1ed" something the only way I am going to see that is IF I am logged into Google and IF I can connected to them via Google. Right now I only have 7 contacts according to Google… clearly I have a log way to go. But am I the only one? I don’t think so- we are connecting on Facebook, Twitter, YouTube, LinkedIn and other social sites- but not Google. Google’s buzz was a flop and unless they bring in your social circle from other social media sites, I’m not sure how much of an impact this will have (yes, they are talking about bringing in Twitter now… but even then, I think it’s Facebook you have to go after and I don’t think that will happen). So we shall see, but at the moment- I’m not excited or worried.

Next week expect your alerts to be a whole lot wiser as I turn a year older on Monday…. Ok, so they won’t be, but I hope you enjoy them just the same! 🙂

Have a great weekend and enjoy this week’s alerts!


Lindsay’s FAV SEO and SMM Alerts- 4/1/11 Addition

6 Tips for Creating Valuable Branded Content

"The rise of search and social marketing has not changed this basic truth about the way that the web works. When people link to you, they’re linking to your content. When they share via social networks, they’re sharing your content. It means that great content should be just as important to marketers as it is to the people using the Internet to talk, learn and buy. It turns out that content is still king." …Amen.

4 Useful Twitter Automation Tools and How to Use Them

  1. Twitterfeed
  2. Social Oomph
  3. Tweet Old Post
  4. HootSuite Scheduling

5 New Twitter Tools worth Exploring

  1. Proxiet "lets you hide annoying posts"
  2. Nurph "gives you Twitter chat rooms, so you can stop fighting the 140-character limit and get a room!"
  3. Vlvr.it "your smart online mailman that delivers your content to various platforms and also tells you how many people enjoyed reading it."
  4. Twoolr "comes in and provides you with all of the data you need to analyze your Twitter efforts."
  5. Triberr "allows you to create a tight network of fellow bloggers, sharing your posts and exchanging ideas."

How to Optimize Your Facebook Page for Visual Branding

Have you seen the new layout?

Link Anatomy- Understanding the Value of a Link

What makes a link valuable?

  1. Authority
  2. Anchor Text
  3. Trust
  4. Relevance
  5. Placement
  6. Outbound Links

10 Ways to Become a SlideShare Marketing Master

Have you used SlideShare yet? If you’re still a little confused how to make sure you get the most from it- check out these 10 tips!

  1. Leverage content you already have
  2. Pay attention to presentation design
  3. Include calls-to-action
  4. Keep SEO in mind
  5. The longer, the better
  6. Understand online presentations are different than in person
  7. Don’t forget to tag
  8. Include links
  9. Create a SlideShare version
  10. Add audio or video

Facebook Now Allows Profile Pages to Become Business Pages

Definitely some pros and cons to this- but check it out if this is something you’re been struggling with.

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