September 2008 Newsletter

In This Issue:

WELCOME FROM LINDSAY GLASS

September, Football Anyone?

I think since my father was blessed with two girls instead of at least one boy in the family, as the youngest, I became the tomboy of the family. Although for those of you who know me, stiletto heels and all, I have grown out of my "boyish" stage- mother is so thankful. However, one thing I do still love are sports…. especially, Gator Football and the Tampa Bay Bucs.

So what can you learn from Football and apply to your business? Well, surprisingly a lot- although, I wouldn't take out the aggression in your business like they do on the field… but, team morale is something we should all have within our business. As the quarterback of your business, do you have option plays in place? Does your team know your playbook?

After visiting behind the scenes of Disney this weekend as part of the Ultimate Celebrity Branding Experience, I was reminded that in business you need to always have a backup strategy waiting in the wing and that you will get nothing accomplished without the support of a team.

I'm blessed with my team… although not all bleed orange and blue like I do!

Below are some of the upcoming things Dicks Nanton & Glass has going on. Don't forget to take a look at our featured client spotlight – Kennedy's All- American Barber Club™. Take a look at what they have to offer- you really can bring continuity (monthly recurring income) to any business!

To Your Success,

Lindsay

FEATURED CLIENT PROFILE

Kennedy's All-American Barber Club™ is a Franchise Concept for discerning gentlemen who are looking for an experience that is the polar opposite of your everyday haircut from the "big chains." Like most gentlemen, the founders felt equally out of place at salons frequented by their wives and the local strip-mall-walk-in "chop shops," so they decided to create a place where they would like to get the grooming services they needed, rather than a place they dreaded. While most haircutteries cater to women and children, Kennedy's All-American Barber Club™ caters to discerning gentlemen looking for a fine grooming experience with the old world charm of your father's barber shop. Offering the finest in haircuts for men, the lost art of straight-razor shaves, and a modern selection of grooming products, Kennedy's All-American Barber Club™ is sure to be your favorite place to relax and enjoy The Best Haircut and Straight-Razor Shave You've Ever Had, or it's Free™! Click Here to Visit the Kennedy's Website

New Websites Launched This Month:

DNG New Clients

Be on the lookout for their websites next month!
      Susan Berkley - Great Voice
      Dr. Chuck Reinertsen - Tavares Dental Excellence
      GKIC Charlotte Chapter - Michael York
      GKIC Phoenix Chapter - Alex Lowry
      GKIC Las Vegas Chapter - Richelle Shaw

Lindsay's Favorite Tip to Improve Your Business This Month

Get Better Results from Newsletters and Ezines

When sending out your monthly Ezines keep in mind the release date. Studies show that Monday, Tuesdays and Weekends are the best days to send your emails to your lists. If you send your email on a Wednesday or Friday- you email is least likely to get read. The #1 best day to send email blasts- Tuesdays, they typically have the highest click-through-rates.

If you're looking for a great solution to manage auto-responders and Ezines check out www.CelebrityBrandingCart.com.


Lindsay Glass - The Online Celebrity Expert Blog


How to Blog in Any Industry

Blog- A blog (an abridgment of the term web log) is a website, usually maintained by an individual, that has regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or [...]

Nick Nanton's Celebrity Branding You™ Blog

I am writing this blog on my flight back from New York City after some great meetings. I flew up yesterday to speak at the New York/Northern New Jersey chapter of Glazer-Kennedy Insider's Circle on my book tour to promote Jack and my new book, Celebrity Branding You. You can check out some pictures here [...]


JW Dicks - The Business Growth Blog

There is a short article in the August edition of Inc. magazine from the Blue Man Group about "How we did it." One quote hit home.

"The whole show is about connecting with our audience." [...]



Latest Article  

How to write a "How To" Article
First to understand why these types of articles are great, you have to understand why people like them so much. So why do people like them? First of all, "how to" articles are easy to follow. Their step-by-step formula makes people think, "I can do that!" And right there, your battle as a writer has been won… you have involved your reader. read more

 

Latest News  

Central Florida Cosmetic Dentist Office, Tavares Dental Excellence, Announce the Redesign of Website
Central Florida cosmetic dentist, Dr. Chuck Reinertsen, turned to Dicks Nanton & Glass Media Group, an online marketing and search engine optimization firm, to redesign their web presence at www.TavaresDentist.com for the cosmetic dental office, Tavares Dental Excellence.
Orlando, Fla. – Tavares Dental Excellence is a cosmetic dental office dedicated to perfecting your smile through a number of different services including, bonding, whitening, veneers and Invisalign. read more

 
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Upcoming Events

September 24, 2008
Dicks Nanton & Glass Media Group exhibiting at The Business Expo in Orlando
www.OrlandoBusinessShows.com

September 24, 2008
GKIC Meeting at the Heathrow Country Club
www.GKIC-Orlando.com

October 29, 2008
GKIC Meeting at the Heathrow Country Club
www.GKIC-Orlando.com

November 5 - 9, 2008
Info Summit in St. Louis


Success Stories

I've been through 7 web developers over the years, and I quite honestly have never had someone so reliable as Lindsay and Nick. In my local MasterMind Group, the biggest issue we had for well over a year was finding quality website developers. Now, about 5 or 6 of the people in my group use Lindsay and Nick and hardly anyone else ever complains about websites anymore. I used to have a staff member do the things they're doing (or at least, so I thought)… trouble is, she NEVER did them as well as Lindsay and Nick and I paid her MORE than I pay them. We're very well placed now for all of our key search terms — I think we have 6 or 7 webpages in the top ten on Google's first page for those terms. They might not be the cheapest around, but NO ONE else has turned things around faster or monetized our investment better than they have. Don't worry about Nick's role and him being a lawyer – he's a unique individual, a true entrepreneur that has his hand in many things. Very few of my vendors I make glowing statements about… but for these two, I'd make my endorsement nuclear! You'd be truly silly to try anyone else. Normally website developers are either coders (technicians with no understanding of marketing) or marketers (with no understanding of technical issues that help online marketing), but never both – these two are the first I've ever found that are BOTH. Just trust me on this.
Chris Hurn, CEO
Mercantile Commercial Capital

www.504experts.com


I just wanted to take a moment to say WOW! My last website took many years and many versions to never quite get what I wanted. In less than 30 days you guys designed and built a brand new website that I love and now, not even 60 days since it's been live, I'm starting to get calls from television producers! Just last week I got a call from CNBC because they were searching for financial experts to feature on a new show they are launching and they found me thanks to my new website. This is incredible, thanks so much for the great experience. Anyone who isn't taking advantage of your unique expertise of Celebrity Branding business people online is missing the boat in many ways!
Brian Fricke, Owner/President
www.BrianFricke.com


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