Lindsay’s SEO/SMM Alert – April 1 Edition
According to Brian Solis, the future of brand is "experience." Consumers want to have a connection with a brand and using their experiences to improve the organization as whole.
One of the biggest mistakes made in social media marketing is focusing on the medium, rather than the behavior of the audience. Taking a look at how interactions and communication has evolved can help you decide the best way to reach an audience.
Trello is a useful tool to help you get organized on Facebook. Worry less about posting and change your focus to engaging with group members.
Sometimes website designs become stagnant over time. Be sure to keep your website evolving to ensure the information is relevant.
Consider the three "Cs" to gauge the success of your content. All content should be consistent, customizable, and constructive.
Are you interested in making your pins buyable? Pinterest is making it easier than ever for marketers to generate revenue with a new "how-to" tool.
Are you trying to start a podcast for your website? Social Media Examiner offers a tips and tricks to ensure your strategy is effective and teaches you how to manage podcasts.