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Lindsay’s SEO and SMM Alert – 11/05/10 Addition

I just wrapped up speaking at The Ritz Carlton here in Orlando on Social Media to a group of Doctors. So fun! ๐Ÿ™‚ And it took EVERYTHING in me not to spend the rest of the day at the spa! ๐Ÿ™‚

Are you heading to the Glazer/Kennedy Info Summit next week in Baltimore? If you are, let me know- I’d love to catch up! I’ll be there all day Thursday and Friday and I’m leaving around lunch on Saturday- so let me know! ๐Ÿ™‚

BTW (By the way), did you hear about Gap’s new social media give-a-way? Check out Mashable’s article "Checking IN to Gap on Facebook Could Get You Free Jeans". Now THIS I like! ๐Ÿ™‚

Have a great weekend!



Lindsay’s SEO and SMM Alert – 11/05/10 Addition

Search Engine Journal’s Weekly Search & Social news: 11/2/10 (below are some of the ones that stuck out to me):

Mashable’s 41 Social Media Resources You May Have Missed (below are some of the ones that stuck out to me):

Google Instant Goes Mobile
"According to the Google Blog, the Instant search option is presently on Android 2.2 devices, as well as iPhones and iPods running on iOS 4. As of right now, Google Instant is only available in English, although Google plans on adding more languages and bringing the service to other countries and devices."

HOW TO: Calculate the ROI of Your Social Media Campaign
"If you’re one of the people who isn’t measuring your social media campaigns on an ROI basis, you’re setting yourself up for failure. Here are some tips, advice, and a little bit of simple math to get you on the right path to ROI success."

4 Things Small Businesses Should Know About Facebook’s New Groups

  1. Groups Are Made By Users, Not Your Business
  2. You Can Market In Groups, But Take It Easy
  3. Groups Are Ideal for Internal Communications
  4. You Should Get Focused with Groups

21 Ways Non-Profits Can Leverage Social Media
"Like their for-profit brethren, many non-profits understand that using social media can help them reach and engage their audience, create momentum and build community. However, there’s uncertainty around how to create a sustainable social media campaign, although the tools are plentiful and often free. Here are 21 ways non-profits can leverage social media"

9 Sure-Fire SEO Tips

  1. Steal Your Competitors’ Keywords
  2. Fix Canonical URL Issues
  3. Pay Attention to Your MozRank
  4. Get a Double Listing
  5. Use Google Webmaster Tools
  6. Create a Google Sitemap
  7. Use Google to Get Keyword Suggestions
  8. Learn the 4 Truths about the QUALITY of Links
  9. What To Do If You Ever Get Penalized By Google


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