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Lindsay’s FAV SEO and SMM Alerts- 1/21/11 Addition

I have come to the conclusion that my computer needs a social media update. By now, I’m sure you have figured out that I indeed cannot spell (although I did just come across a plugin for WordPress that spell checks for me now :)).

Although I cannot spell, it is clear to me that Microsoft Word is a little outdated and still hasn’t picked up on social media… wonder how long it will be before the next update of Word includes these in the "Dictionary" … go ahead, try typing them! My documents are FULL of red underlined words that Word thinks I misspelled… and this time I actually didn’t!

Here are just a few…

  1. Facebook
  2. Blog
  3. Blogging
  4. YouTube
  5. LinkedIn
  6. Spammy
  7. Flickr
  8. Mashable
  9. WordPress
  10. Plugin

Have a great weekend!

Enjoy this week’s alerts!

Lindsay

Lindsay’s FAV SEO and SMM Alerts- 1/21/11 Addition

12 Email Marketing Mistakes to Avoid

I get asked all the time what a good email program is… and my answer is "it’s technology" they all have their problems, which is very true. I was talking to my brother-in-law the other day (he might be the smartest IT person I know) and we were discussing that our favorite phrase is "in theory." Because it’s SO true online "in theory" XYZ should happen, but an ant could sneeze and it throws everything off. So- what do you do? You prepare to be flexible J That being said… you can certainly avoid these mistakes and make your life a little easier 🙂

Google’s Plan to Combat Search Spam

Google admitted today that they have a plan outlined to cut spam… "Google’s new classifier is designed to detect spam on individual web pages by identifying spammy words and phrases. Cutts says that the company has also improved its ability to detect hacked sites and is testing new changes, including one that penalizes websites for copying the content of others without having original content of its own."

How to Get Your Social Media Message Right [VIDEO]

Here are some of the things you’ll learn in this video:

  • How to avoid broadcasting several different messages on social media
  • Who the right people are to own your messaging
  • Why Intel does a great job using social media
  • What things businesses can do to get more out of social media
  • What kind of actions business should take
  • Current trends in social media
  • How important it is to mobilize your employee base on social media

8 Keys to Blogging Success

  1. Are you Passionate?
  2. Are you Patient?
  3. Are you Clear?
  4. Are you Brave?
  5. Are you Seasoned?
  6. Are you Helpful?
  7. Are you Organized?
  8. Are you Focused?

How to Optimize Your Blog for Google

Good refresher on what Search Engines look for and how to make sure you’re not missing anything that you should be doing.

15 Must Have Features on an E-Commerce Site

  1. Search box
  2. Featured products
  3. Related products (ohhhh I SO have a great plugin for this 🙂 email me if you’re interested)
  4. Newsletter subscription
  5. Product zoom
  6. Categories
  7. Good navigation
  8. Good payment gateway
  9. Privacy policy
  10. Good return policy
  11. Customer login & registration
  12. Good graphics
  13. Delivery information
  14. News & events
  15. Social Media Presence

32 SEO Tactics to Avoid in 2011

A great list to look over and make sure you avoid!

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